Director of OEM Marketing Partnerships - Remote

<meta><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.2;letter-spacing:0.25px;margin:12pt="" 0px="" 6pt;padding:0px;"=""><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">The Opportunity</strong></b></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.2;letter-spacing:0.25px;margin:12pt="" 0px="" 6pt;padding:0px;"=""><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">TrueCar is looking for a Director, OEM Marketing Partnerships to own the day-to-day execution of our OEM promotional programs and help build the next generation of OEM consumer engagement models in our marketplace.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.2;letter-spacing:0.25px;margin:12pt="" 0px="" 6pt;padding:0px;"=""><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">This role sits at the center of how automotive brands show up on TrueCar, through showcase environments, digital advertising, configuration experiences, sponsored incentive programs, and TC Awards. You will work within a strategic framework set by senior leadership and own the execution: managing partner relationships, driving program delivery, tracking performance, and identifying where we can expand</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.2;letter-spacing:0.25px;margin:0pt="" 0px="" 6pt;padding:0px;"=""><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">How You’ll Drive TrueCar’s Success</strong></b></p><h2 style="font-family:" basel="" grotesk",arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:10pt;margin-bottom:5pt;padding-left:0px;"=""><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Program Execution & Partner Management</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Own the delivery: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Manage active OEM promotional programs end-to-end - OEM showcase, digital advertising campaigns, configuration experiences, and TC Awards. You are the primary day-to-day contact for OEM marketing and agency partners once a program is live.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Keep programs healthy: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Monitor performance against contracted deliverables, flag issues early, and coordinate internally with product, operations, and ad ops to resolve them before they become client problems.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Translate strategy into action: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Your job is to make sure our strategy executes cleanly: on time, on spec, and with the data to back it up.</span></li></ul><h2 style="font-family:" basel="" grotesk",arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:10pt;margin-bottom:5pt;padding-left:0px;"=""><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Revenue Support & Growth</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Support business development: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Assist in pitch preparation, proposal development, and renewal conversations.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Identify expansion opportunities: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Within existing partner relationships, surface opportunities to deepen programs, add placements, or extend contract scope. Bring those opportunities forward with a clear rationale.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Track and report performance: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Own the reporting cadence for active programs. Build the data story that makes renewal conversations straightforward.</span></li></ul><h2 style="font-family:" basel="" grotesk",arial,sans-serif;line-height:1.2;font-size:29pt;font-weight:600;letter-spacing:0.5px;margin-top:10pt;margin-bottom:5pt;padding-left:0px;"=""><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Internal Coordination</strong></b></h2><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Bridge to Product and Operations: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">When OEM partners have roadmap requests or execution dependencies, you are the internal advocate - working with the product and operations teams to get things prioritized and delivered.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Keep leadership informed: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Surface blockers, risks, and wins on a regular cadence. No surprises.</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.2;letter-spacing:0.25px;margin:12pt="" 0px="" 6pt;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:12pt;font-weight:400;line-height:1.2;letter-spacing:0.25px;margin:12pt="" 0px="" 6pt;padding:0px;"=""><b><strong style="color:rgb(0,0,0);font-size:12pt;white-space:pre-wrap;">Your Expertise</strong></b></p><ul data-pattern="discCircleSquare" data-depth="1" style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;margin:8px="" 0px;line-height:1.6;padding:0px="" 0px="" 32px;list-style-type:disc;"=""><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">OEM or automotive marketing background: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You understand how OEM marketing teams are structured, how budgets flow, and how decisions get made. Agency experience on the OEM side counts but flexibility is required, because we will not be limited to competing for “upfronts.”.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Digital advertising fluency: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You know what CPM, CTR, viewability, and IVT mean - and you can explain performance data to a client without oversimplifying or overclaiming.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Execution track record: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You have run programs with real deadlines, real deliverables, and real accountability. You know what it takes to get something live and keep it running well.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Organized and proactive: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">You manage multiple programs simultaneously without things falling through the cracks. You surface issues before they escalate.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Clear communicator: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Written and verbal. You can prep a client-facing recap, an internal status update, and a renewal proposal - and each one lands correctly for its audience.</span></li><li style="color:rgb(0,0,0);margin:0pt 0px 4pt;font-size:11pt;line-height:1.2;--listitem-marker-color:#000000;letter-spacing:0.25px;"><b><strong style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">Collaborative by default: </strong></b><span style="color:rgb(0,0,0);font-size:11pt;white-space:pre-wrap;">This role depends on strong internal relationships. You work with product, ops, finance, and legal - and you know how to get things done through people you don’t manage.</span></li></ul><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="color:rgb(0,0,0);white-space:pre-wrap;">TrueCar does not accept unsolicited agency submissions.</span></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><br></p><p style="font-family:" basel="" grotesk",arial,sans-serif;font-size:11pt;font-weight:400;line-height:1.6;letter-spacing:0.25px;margin:4px="" 0px;padding:0px;"=""><span style="color:rgb(0,0,0);white-space:pre-wrap;">If you are based in California, we encourage you to read this important information for California residents linked</span><a href="https://drive.google.com/file/d/1MdopCGIUQXQ_eEYDTx6B8Gr9kVpt_Ggb/view" target="_blank" class="css-173makr-linkStyle" style="color:rgb(30,74,169);cursor:pointer;"><span style="color:rgb(0,0,0);white-space:pre-wrap;"> </span><u><span style="color:rgb(17,85,204);text-decoration:underline;white-space:pre-wrap;">here</span></u></a><span style="color:rgb(0,0,0);white-space:pre-wrap;">.</span></p>